Home » Lifestyle » Chipotle, Shopify team up to help farmers sell direct to consumers
Chipotle, Shopify team up to help farmers sell direct to consumers
Comments Off on Chipotle, Shopify team up to help farmers sell direct to consumers
Chipotle CEO: Will be ‘slow walk back’ to pre-coronavirus revenue
Chipotle CEO and Chairman Brian Niccol on how his company is adjusting to coronavirus, including more online orders, raising employee wages and publishing its guacamole recipe.
Chipotle Mexican Grill is helping the farmers that support its supply chain with a new program that will improve each farm’s e-commerce website, the company announced Tuesday.
Continue Reading Below
CORONAVIRUS PROMPTS GROWTH FOR SMALL FARMS OFFERING DIRECT-TO-CONSUMER SALES
The program, Chipotle Virtual Farmers Market, will be hosted on Shopify – a multinational e-commerce platform and point-of-sale system. Farmers who take part in this program will be able to sell meat, dairy and grain products directly to U.S. consumers.
CHIPOTLE MEXICAN GRILL INC.
FARMERS EXPAND DELIVERIES DURING CORONAVIRUS OUTBREAK
Moreover, Chipotle will pay for the hosting of these new farm websites for two years, which can range between $29 and $299 per month, according to Shopify’s current pricing.
The Mexican-inspired quick-service chain added that it will also provide design and development support.